Monthly marketing for hunting, fishing & outdoor brands
One growth-focused team running your monthly marketing services — helping your outdoor brand attract qualified buyers, convert more opportunities and build stronger customer relationships, month after month.
Stop managing disconnected campaigns and guessing what deserves more investment. Get a coordinated strategy built around your business goals.
From $5,500/month3-month initial commitmentAd spend separate
↻ WHAT WE LEARN FEEDS THE NEXT MONTH
Your business may already invest in ads, content, email and a website. But when those pieces don't work together, opportunities slip through the cracks.
Advertising can bring interested buyers to your store, but friction in the shopping experience may stop them from purchasing.
Without relevant follow-up, interested shoppers and past customers may never get the messages that bring them back.
When channels are managed separately, it's harder to understand performance and decide what to improve next.
THE GOAL ISN'T TO DO MORE MARKETING. IT'S TO MAKE YOUR MARKETING WORK BETTER TOGETHER.
We connect the parts of your marketing that shape how customers discover, buy from and return to your brand.
Reach people actively searching for your products — or discovering brands like yours — through relevant, compliant advertising.
Search · paid social where eligible · creative testing · targeted contentImprove the buying experience and remove avoidable friction between product discovery and purchase.
Product-page improvements · landing page and offer tests · conversion optimizationBuild stronger customer relationships through useful, timely follow-up.
Email campaigns · lifecycle automation · segmentation · SMS where applicableUnderstand what's working, what isn't, and where the next marketing dollar should go.
Analytics · reporting · testing · regular strategy reviews↻WHAT WE LEARN IN "IMPROVE" SHAPES NEXT MONTH'S "ATTRACT"
We start with a reliable foundation, then improve and expand based on what the data supports.
Goal: Get clarity and launch the highest-priority improvements.
Goal: Convert more opportunities and strengthen follow-up.
Goal: Put resources behind what shows the most promise.
Actual priorities depend on your business, your plan, available data and platform eligibility. 90 days builds the foundation — it isn't a promise that every business will be profitable or fully scaled by then.
Both partnerships bring your marketing under one coordinated strategy. Choose the level of execution and testing that fits your goals.
Established outdoor brands ready to build a more coordinated, measurable marketing system.
Bring in qualified customers, improve the path to purchase and create better follow-up through one coordinated program.
Established brands ready for broader campaigns, faster testing and more advanced retention.
Expand acquisition, accelerate testing and use deeper customer insight to guide smarter growth decisions.
| FEATURE | GROWTH · $5,500/MO | SCALE · $7,500/MO |
|---|---|---|
| Paid media | Google Search + one social channel | Multi-network campaigns (e.g. Google, Meta, TikTok) where eligible |
| Retargeting | Warm audiences and cart abandoners | Included across networks |
| Creative | Within the 4 content pieces | Weekly creative refresh |
| Conversion tests | 2 per month | 4 per month |
| Content | 4 pieces per month (ad creative, blog posts or landing page copy) | [CONFIRM content scope] |
| Email / SMS | Campaigns + 2 automations | Full email + SMS program: flows, campaigns, segmentation |
| Analytics | GA4 dashboards, ad reporting, monthly growth report | + deeper analytics and customer lifetime value analysis |
| Strategy | Bi-weekly strategy calls | Monthly growth audit + quarterly 90-day roadmap |
| Ownership | You own ad accounts, data, creatives and dashboards | You own ad accounts, data, creatives and dashboards |
Not included unless agreed: email/SMS platform fees, SMS sending costs, apps, and photo or video shoots. [CONFIRM]
We understand the customers, products, buying considerations and seasonality that make outdoor businesses different.
We use the gear. We know how hunting, fishing and outdoor customers research equipment, evaluate brands and decide - so copy and creative sound right to your buyers.
Instead of disconnected activities, we coordinate acquisition, conversion and retention - fixing product pages and funnels before scaling spend.
Defined monthly deliverables, regular reporting and budget guardrails: pause what's not working fast, scale only what hits your targets.
“Have been working with Connor from Uncharted Exposure for a decent amount of time now and for good reason! The value he has added to my team in our social media and email marketing has been paramount to growing my business. Look forward to sticking together for the future of Reel Outfitters Co”
Cumulative sales through client websites built by Uncharted Exposure. This is total store revenue on sites we built - not revenue attributed to our monthly marketing.
Ads, tests and messages that sell. Miss a commitment and we make it right at no extra cost.
Coordinated work across acquisition (search and social ads, retargeting, content), conversion (on-site tests), retention (email and SMS) and analytics, with regular strategy reviews. Exact scope depends on whether you choose Growth or Scale.
Growth covers Google Search plus one social channel, 2 tests and 4 content pieces a month, email campaigns with 2 automations, and bi-weekly calls. Scale adds multi-network campaigns, weekly creative refreshes, 4 tests a month, deeper analytics and lifetime value analysis, a full email and SMS program, and a monthly audit with quarterly roadmaps.
No. Ad spend is billed to you directly by the platforms. We'll set a sensible starter budget with you. [CONFIRM minimum recommended budget.]
Yes. Three months to start, then month-to-month.
Month 1 is about clean tracking and launching priorities; months 2 and 3 are about improving and focusing on what works. Some improvements show quickly, others need more data. We don't promise a specific return by a specific date.
Yes. Your ad accounts, data, creatives and dashboards stay yours.
Yes — that's our focus, along with optics, outdoor gear and apparel, outfitters and outdoor travel.
We can run your overall marketing strategy, email and SMS (within carrier rules), content and SEO. Meta and Google restrict or prohibit ads for firearms and ammunition, so we don't promise campaigns on those platforms — we plan around compliant channels and eligible products instead.
Yes. We work on your current Shopify, BigCommerce or WordPress/WooCommerce site and improve it through testing. If a rebuild would serve you better, we'll say so.
Month 1: tracking, quick product-page wins and priority campaigns. Month 2: key automations, retargeting and first content. Month 3: scale what works, refresh creative and set the next 90-day roadmap.
Tell us about your outdoor business, your current marketing and where you want to go. We'll identify the opportunities worth prioritizing and whether an ongoing partnership makes sense.
YOUR PRELIMINARY GROWTH PLAN COVERSBased on what you share and what's publicly visible — not a full audit, which needs analytics access. If a partnership isn't the right fit, we'll recommend what is.
Tell us about your business to get started.
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